As you all know – LinkedIn is a business based social networking site founded in December, 2002.
This social site has grown to become the worlds largest professional network with over 259 million users. LinkedIn can offer alot to your blog interns of online traffic when utilized properly. Below, i shall be listing out 5 sure ways to get the best out of LinkedIn, so, if you hav’nt been getting that much traffic from this site, read on this post to discover how to get things right.
I’am assuming that you have already setup your LinkedIn profile properly with the basic and most relevant information. If not, do so before reading the rest of this post. Your LinkedIn profile plays a very important role when it comes to attracting your targeted audience.
To Increase Your Blog Traffic With LinkedIn, You Need To –
1. Keep Your Profile Updated With Your Blog Content
This simply means making LinkedIn your No.1 social media marketing platform. Whenever you create a new blog post or do anything in regards to your blog, always post it to your LinkedIn profile, this gives your blog posts more exposure.
2. Make More Relevant Connection
You should know that the more connections you have, the more your LinkedIn updates are seen. Search and send connection request to people you know, you can connect to people you attended the same school with, people you work with and so on. Ensure to make more relevant connection to give your LinkedIn updates more exposure.
3. Build Business Relationships With Your Connections
Create ample time to checkout your connections, engage with them by reading their updates and droping relevant comments. I have no doubt that they will do exactly the same for you.
4. Join Groups Or Create One
A LinkedIn group is a great place to converse with other members. Search for and join groups that are related to your blogs niche and participate in the discussions. You can also post useful and relevant information but totally avoid spamming. Note that the more relevant the groups you join are, the better (as members are most likely to be interested in your posts), but if you feel that no LinkedIn group suits your blog niche, simply create a new one.
I recently came across an interesting article online, titled “5 ways to use LinkedIn groups to build influential connections“, i recommend you read it (Link opens in new window).
5. Be an Active Member
This 5th point summarized the whole thing. For you to increase your blog traffic with LinkedIn, you need to be an active user. Don’t just update your LinkedIn profile once in a while, that will take you nowhere. An active LinkedIn member does the following below.
- Joins group discussions
- Makes recommendations
- Updates his status frequently with his best blog content
- Sends direct messages and replies to any
- Promotes his content links in groups without spamming
- Answers questions, and so on.
That’s it, the 5 quick ways to increase your blog traffic with LinkedIn. Know that you can only get the best out of this great site when you utilize it properly. I hope this brief guide helps you get things right on LinkedIn.